HELLO!
My name is
Meg Swayze.
User Experience Research & Design,
Brand Strategy, and Web Development
Crafting Digital Solutions with Purpose, Guided by Your Story and Goals and Built to Empower Your Users.
My method of creating websites is based on story-gathering
and storytelling (aka “User Experience Design”).
Understanding your user and their motivations, pain points, and goals is instrumental in your ability to communicate your message.
Let’s empower and delight your user with engaging design!
Current Design Projects
With These Companies
Building Your Digital Home
Comprehensive Web Services
Just like constructing a house requires careful planning and skilled craftsmanship, building and maintaining a website demands expertise and attention to detail. My range of services is designed to support you at every stage of your digital journey, from initial audits and redesigns to brand new builds and ongoing management.
My tools include website builders: SquareSpace, WordPress, SimpleView, and Wix. Design tools: Photoshop, Figma, CapCut, Opus, Meta, ChatGPT, and Google Gemini. Communication tools: Asana, Basecamp, Google Workspace, and Slack.
Website Audits
The Home Inspection
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Just like a home inspection reveals the hidden strengths and weaknesses of a property, the website audit service provides a thorough evaluation of your current site. I will identify small tweaks that can make a big impact on performance, user experience, and SEO. With actionable insights, you can enhance your site's functionality and user satisfaction, ensuring it’s built on a solid foundation.
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SEO Optimization
Accessibility
Performance Enhancements
Usability Analysis
Mobile Responsiveness
Content Evaluation
Photo Optimization
Social Media Optimization
Security Assessment
Website Redesign
Renovate & Remodel
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Sometimes, a fresh coat of paint isn't enough—your digital home may need a complete makeover. The website redesign is like a renovation. Through user testing, pain points and opportunities for improvement will be identified. I will then redesign your site to meet your users' needs and your business goals, creating a space that’s both beautiful and functional.
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User Research and Testing
UI/UX Improvements
KPIs
Visual Redesign
Accessibility Enhancements
Site Navigation Overhaul
Social Media Optimization
Brand Consistency
New Website
New Construction
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Starting from scratch? I will guide you through the entire journey, from laying the foundation with strategic planning and user research to constructing a user-friendly design. The comprehensive approach includes user testing, design iterations, and goal setting, ensuring your new digital home is ready to launch. Speaking of launching, I will help you launch to maximize this event!
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Brand Strategy
Value Proposition Clarification
User Journey Mapping
Wireframing and Prototyping
Content Strategy
Responsive Design
User-Centered Design
Social Media Omni Channel Strategy
SEO and Photo Optimization
Site Management
Maintenance & Upkeep
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A well-maintained home retains its value and keeps its occupants happy. Website Management service is like regular home maintenance; I will ensure your site stays up-to-date, secure, and optimized for performance. From content updates to SEO enhancements, I will work as needed to keep your digital space running smoothly, building trust with your audience and improving your online presence.
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Photo and Content Updates
Growth Strategy
Performance Optimization
SEO and Analytics
Social Media Optimization
Accessibility Compliance
Plugin and Software Updates
Site Monitoring and Reporting
Kind Words
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Makes Dreams a Reality
"Meg is a creative genius! Through listening and questioning, she brought my dream to life. From showing her understanding of my passion through colors, fonts, and perfect content to developing a unique user experience, Do Good Now was born on the web! Forever grateful!"
— Kristin Zeppelin, Director & Founder Do Good Now
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Understands the User
"Meg's commitment to user research and her genuine passion truly sets her apart. Through her unbiased understanding of our users, she skillfully crafted a design that authentically speaks to our audience—a rare talent that not many possess."
— Dustin Jones, StrongerLife Co-Founder
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Empowers the Team
“Meg is a compassionate UX/UI Researcher and Designer. She's not just an active listener; she truly hears and understands the needs and aspirations of those around her. A true team player, she creates an environment of trust and collaboration. Meg's contributions have been pivotal in driving the success of our UI on multiple projects. It's a joy to work with her!"
— Heather A Wilmore-Hornbeak, Owner Hornbeak Design
